Thursday, June 7, 2012

MYTHERESA.COM: CLEVER SHOPPING FOR FASHION OBSESSED BARGAINISTAS

Posted by Melanie Rickey, Fashion Editor at Large 

One of my favourite online fashion shopping destinations is MyTheresa.com. They always have the iconic editorial fashion pieces of the season in stock; mainly because their rather awesome fashion director Justin O'Shea recognises a key fashion piece on sight, and then has the savvy to buy them in quantity. 

In actual fact, I've just bought the Givenchy silver biker sandals I've had my eye on all season from MyTheresa, and at a very agreeable price too as their 50% off summer sale began today. Right there in the above sentence is another reason why I love MyTheresa. Price is a key factor: they buy fantastically edgy fashion pieces from labels you don't often find online, and even charged at full RRP the item will be slightly less than the cost in GBP/££, so once in sale they become too good a bargain to pass up!

The Munich based high fashion website grew out of a bricks and mortar shop named, appropriately enough, Theresa, which is owned by husband and wife team Susanne and Christoph Botschen. Theresa launched 24 years ago; locally the Botschens were seen as pioneers for bringing luxurious European and American labels into Munich. Now, internationally the site is known for its great selection of brands and eye for European style that swoops across from Balenciaga accessories to Miu Miu, Valentino and Yves Saint Laurent runway collections with much more besides. A lot of what you see on the site feels like a rare find because many of the luxury brands will only agree to sell online if the website also has a bricks and mortar store. If you haven't switched on to MyTheresa yet, I suggest you give it a whirl. Here is what I would be buying right now if I wasn't somewhat physically compromised due to being pregnant.  Givenchy glittery sandals will have to keep me going until then....  
Carven dress £234 from £333
Mary Katrantzou blazer £1,404 to £983

Dolman cashmere cardigan £359 to £252
Givenchy sandals £513 to £330

Erdem blouse £550 to £385

Marchesa Notte cocktail dress £702 to £422

Peter Pilotto shirt £504 to £353
Chloe Sevigny for Opening Ceremony skirt £437 to £263

Samantha Sung blouse £269 to £189


Jason Wu jumper £719 to £432

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